K-State researchers featured on cover of European journal
Monday, October 5, 2020
Delores and Edgar Chambers, professors in food, nutrition, dietetics and health were featured on the cover of the latest issue of European Journal of Investigation in Health, Psychology and Education with their paper “ Developing a messaging graphic for storage times of refrigerated ready to eat (RTE) foods for a consumer food safety health campaign.”
Along with co-investigators, Sandra Godwin, Alisa Doan and Sheryl Cates, the paper looks at the increased use of ready-to-eat that has led to high consumption of foods prepared without further cooking. These products must be handled and stored properly. Health education, including food safety, is a priority of government and consumer organizations. Information must be meaningful, useful, and designed to engage and motivate consumers and be science-based and consumer-focused. Providing consumers with aids that enhance behavioral control, reduce barriers, and describe risk may be more effective than just providing knowledge. This study describes a process of developing schematics for health campaigns and social health marketing. We propose a simplified schematic (cover image) that uses a primary message title, a graphic, and an action slogan. It is quick and easy to understand and takes little space on magnets, handouts, or websites to promote safer food storage.
The paper can be viewed in full online. The European Journal of Investigation in Health, Psychology and Education (ISSN 2254-9625) is a peer-reviewed scientific journal that publishes original articles and systematic reviews or meta-analyses related to research on human development throughout the life cycle. It is a journal of the University Association of Education and Psychology (previously published under the print ISSN 2174-8144).